Join us on Wednesday, May 27th for a fast-paced, hands-on AI workshop where you won’t just hear about artificial intelligence, you’ll actually use it. In just two hours, we’ll cut through the noise and get straight to what matters: practical, real-world applications of AI in business and marketing that you can start using the very next day. Come ready to explore, experiment, and walk away with skills you can actually put to work.

Learning Objectives:

• Understand the fundamentals of prompt engineering and apply best practices to generate effective, high-quality outputs across multiple AI platforms.
• Identify and navigate key AI tools — including ChatGPT, Gemini, Microsoft Copilot, Claude, Google Colab, and NVIDIA — and recognize how each can be leveraged within business and marketing contexts.
• Apply AI tools to practical, real-world business and marketing scenarios through guided, hands-on activities during the session.
• Evaluate and select the most appropriate AI tool for specific professional tasks, building confidence and fluency in an evolving AI-driven workplace.

Led by Dr. Camelia Taheri Protzel and Lisa Rolan.